OUR MISSION

Not Political is proudly anti-establishment, anti-capitalist, anti-corporate, anti-billionaire, and anti-war.
We exist to challenge power, speak truth, and create clothing with a purpose far beyond fashion.

We don’t design for attention. We design for resistance.
Every thread, every print, every label is built to confront the systems that exploit, silence, and destroy.

Our pieces are not statements—they're warnings.
We wear our morality. Loudly.

Our logo is meant to make people feel something—
The opposite of what you feel when you see someone in a MAGA hat.
Where that symbol represents hate, hierarchy, and delusion, ours stands for resistance, care, and truth.

This isn’t clothing for the algorithm.
This is uniform for rebellion.

WHAT WE STAND FOR

Exposing Injustice Through Design

We use clothing to make the uncomfortable undeniable. To highlight what’s hidden. To say what the news won't.

Building a Radical Community

Online and in real life, we’re creating space for people who give a damn—about justice, about equity, about each other.

Supporting Those Directly Affected

A portion of profits and platform visibility go directly to the communities most harmed by war, policing, corporate greed, and systemic violence.

Creating With Purpose

No blanks. No shortcuts. No cheap labor. Just well-made, ethically-produced clothing that hits just as hard as the message.

Rejecting Corporate Sanitization

We will never dilute the truth to appeal to corporations, algorithms, or mass approval. Integrity over reach.

Educating & Activating

This isn’t about raising awareness—it’s about igniting action. Our content, our blog, and our clothing are tools for unlearning and uprising.

Disrupting the Industry

We’re here to prove that fashion can be ethical, political, and powerful—and still look hard as hell.

GET INVOLVED

If this speaks to you—if you want to help grow the community side of Not Political—we want you on board.

We’re looking for people to help with:

• Running Discord and digital spaces

• Organizing mutual aid and grassroots action

• Planning meetups, drops, events, and digital campaigns

• Building safe, radical, informed community spaces

Email us. DM us. Reach out. Let’s build something real.